Online Business Archives - Springboard Legal

Revolve Hit with $50 Million Lawsuit over Influencer Marketing

Do you know why websites have those fun disclaimers at the top saying that the businesses may receive commissions for products they sell? Or how so many social media posts have #ad or #sponsored on them? Or maybe #paidpartnership? They

A Guide to Conducting a Tech Audit to Save Money

Every fast growth company gets software bloat over time. It's why I regularly recommend that my clients conduct a tech audit, where you take a look at all the software, SaaS, and related accounts to make sure you are paying

Google Cracking Down on Site Reputation Abuse SEO Tactics

Marketing businesses online generally means a business website. Finding that website is often the work of online searches through Google and other search engines. That's where SEO comes in - search engine optimization. This week, Google announced that they are

FTC’s New “Click to Cancel” Final Rule: What You Need to Know

Are you tired of having to jump through hoops to cancel subscription services, like gym memberships, cable, and that software you wanted to try out? Well, good news for you then, the FTC announced the final "click to cancel" rule

Business Owners, Not Vendors, Should Own Their Accounts

It sounds like a basic "duh" statement that businesses should own their accounts. But let me tell you, a lot of businesses have ceded complete control over vital systems to third-parties. And that has ultimately hurt their companies, costing them

FTC Rule Bans Fake Reviews, Social Media Influence

Tired of fake online reviews? Well, so is the Federal Trade Commission. On Wednesday, the FTC voted unanimously to ban marketers from using fake reviews and other misleading practices to promote their products and services. The final rule (pdf) will

Cancel Culture: FTC Wants to Make it Easier for Consumers to Cancel Subscriptions

Ever tried to cancel a gym membership and found it impossible? Maybe you had to go down to the gym to do it in person, so you could be shamed by not going to work out. But that would be

Contracts and Courses That We Love Bundle

I have just launched my introduction to contracts course - Contracts Create Confident Creators. For $49, you get lessons to teach you about contracts and practical tips on how you can use contracts in your online business. This course teaches

SVB: What To Do When Your Bank Fails

On Thursday, people started to panic about their money sitting in Silicon Valley Bank accounts, starting a bank run to withdraw their deposits. When the bank didn't have enough money to fulfill requests, the FDIC stepped in and closed the

New ID Verification Coming for Online Retailers

When Congress passed a bipartisan $1.7 trillion spending bill, they also included a provision that will affect online retailers and sellers. The INFORM Consumers Act is intended to deter counterfeit, stolen, or harmful products from being sold online. Find out